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EARLY FRIDAY BOX OFFICE: “Justice League” Falters, “Wonder” Surges, “The Star” Dim

  JUSTICE LEAGUE (RatPac/DC/Warners) was supposed to be the jewel in the DC crown, the Avengers that would push its megafranchise to the next box office level.  That’s what justified spending a reported $450M on pro...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Avengers: Infinity War” Aims For A Record Start

  AVENGERS: INFINITY WAR (Marvel/Disney) exists on that rarefied box office plane where even a reported $450M in production/marketing costs can be waved off in comparison to the certain returns to come.  Deadline is repor...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.13.17

  OPENINGS:  The split between US and international box office was unusually evident this weekend.  In the US, THE LEGO BATMAN MOVIE (Warner Animation) was on top with $55.6M, although that number may be a bit shaky sinc...
by Mitch Salem
 
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BEHIND THE FRIDAY BOX OFFICE – 12/27/13

  OPENINGS:  THE WOLF OF WALL STREET (Paramount/Red Granite) fell behind American Hustle on Friday, dropping 6% to $6.3M, but considering that it’s a polarizing, 3-hour, hard-R saga that people aren’t even sur...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.15.2017

  OPENINGS:  HAPPY DEATH DAY (Blumhouse/Universal) opened so well at $26.5M that inevitably, despite the fact that it appears to tell a completely closed-end story, talk of a franchise has started.  You can’t blame...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3/8/15

  OPENINGS:  For the major studios, the scariest part of the failure of CHAPPIE (MRC/Columbia/Sony) isn’t its lousy $13.3M US opening, which topped a barely-breathing domestic box office, but rather its extremely un...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.19.2018

  OPENINGS:  CRAZY RICH ASIANS (Color Force/SK Global/Warners) had a strong 42% Saturday bump, an especially bright sign for a film that might have been expected to play as front-loaded for a niche audience.  That pushed...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 03.26.2017

  OPENINGS:  The news was good and bad for POWER RANGERS (Lionsgate).  Its US opening was very solid at $40.5M (even if that number turns out to be a bit overstated, with an ambitious Sunday estimate).  But it carries a...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Blade Runner 2049″” Slow, “My Little Pony” & “Mountain Between Us” Moderate

  BLADE RUNNER 2049 (Alcon/Sony/Warners) was a high-risk bet, with roughly $300M in production and worldwide marketing wagered on an extremely serious 164-minute sequel to a 35-year old film that only became legendary afte...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3/20/16

  OPENINGS:  Things didn’t get better for ALLEGIANT (Summit/Lionsgate) as the weekend went on.  Its $29.1M opening was down an awful 44% from the $52.3M for Insurgent, and with massive competition arriving next wee...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.4.2018

  OPENINGS:  WINCHESTER (CBS/Lionsgate) didn’t benefit from having the weekend to itself, with a $9.3M opening that was undistinguished even by the standards of low-budget horror Super Bowl Weekend arrivals.  (The ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Shazam” Solid, “Pet Sematary” OK, “Best of Enemies” Soft, “Dumbo” Crashes

  By superhero movie standards, SHAZAM (DC/New Line/Warners) was moderately priced, with around $225M in production/marketing costs.  Preliminary numbers at Deadline put its opening day at $20M (including $5.9M from Thurs...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Incredibles 2″” Superheroic, “Tag” Mild, “Superfly” Awful, “Ocean’s 8″” Holds OK

  After a few mild weeks, INCREDIBLES 2 (Pixar/Disney) has the summer box office back in blockbuster mode.  It’s on pace to easily break Finding Dory‘s $135.1M animation opening record.  According to prelimin...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Wrinkle In Time” Narrowly Takes Day, But “Black Panther” Heads for Weekend Win (Again)

  A WRINKLE IN TIME (Disney) has likely taken the only box office title it will ever have.  According to preliminary numbers at Deadline, Wrinkle had a narrow victory on Friday with $11.3M ($1.2M of that from Thursday nig...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.28.2018

  OPENINGS:  In the US, THE MAZE RUNNER: THE DEATH CURE (20th) had an OK start with $23.5M, down from $32.5M/$30.3M for the first 2 films in the series.  It’s on track for $60-65M here.  However, it’s off to...
by Mitch Salem
 
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