NETWORK FINALS:  THE UNICORN lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s THE FIRST 48 topped Thursday cable at 0.46/0.44 compared to last week’s 0.36, and 60 DAYS IN was up a tenth to 0.41.  TNT’s NBA doubleheader was […]

  OPENINGS:  THE CALL OF THE WILD (20th/Disney) did a bit better than expected at $24.8M, but in the long run that’s not likely to make much difference.  Similarly to Dolittle (although much more quietly), Call of the Wild was extremely expensive, with $200M+ in production/marketing costs, so a $75M US total won’t get it […]

WORLDWIDE STUDIO SCORECARD.  Here is an updated look at the 2020 film slates by studios (films entering wide release in the 2020 calendar year). BOX OFFICE. Looking at North American box office, 2020 is now +9% above last year’s comparable span but -13% below this point averaged over the past four years ($1.337 billion).  Over […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  FRESH OFF THE BOAT exited the stage. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Small shifts. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  The DEMOCRATIC CANDIDATES DEBATE adjusted up to 2.1, and the CHICAGO MED rerun adjusted down to 0.7.  Elsewhere, THE MASKED SINGER gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The MSNBC portion of the DEMOCRATIC CANDIDATES DEBATE was […]

  A big bump for the DEMOCRATIC CANDIDATES DEBATE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]