OPENINGS:  GUARDIANS OF THE GALAXY VOL 2 (Marvel/Disney) had a solid Saturday hold for a blockbuster, down 9% on its 2d full day of release.  That compares to the performance of the Iron Man sequels, respectively down 11% and 10%, and much better than Avengers: Age of Ultron‘s 33% plunge, although a tad less […]

WORLDWIDE STUDIO SCORECARD.  Here is an updated look at the 2017 film slates by studio. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2017 to date is now +7% above last year and now +15% above the average for this point the past four years ($3.166 billion).  Over the same period, Hollywood films have grossed over $10.7 […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  BLUE BLOODS ended its season with a small bump. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  With a franchise like GUARDIANS OF THE GALAXY VOL 2 (Marvel/Disney), profitability isn’t at issue.  Guardians 2 carries around $350M in worldwide production/marketing costs, and it will be in hailing distance of financial success by Sunday.  The question is how the given installment ranks in terms of similar mega-competition and expectations.  Preliminary numbers at […]

        NETWORK FINALS:  There were 0.1 bumps in final numbers for GREY’S ANATOMY, THE BIG BANG THEORY, MASTERCHEF JR and the rerun of SUPERSTORE.  RIVERDALE, however, dipped by 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA PLAYOFFS games were inevitably at the top […]

  Broadcast TV’s biggest hits continued heading downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  Both EMPIRE and MODERN FAMILY received 0.1 bumps from this morning’s series lows in final numbers–but just barely, as their less-rounded ratings were respectively 1.86 and 1.66.  In addition, CRIMINAL MINDS and CHICAGO PD were up 0.1. After adjustment for the Los Angeles preemption, ARROW stayed as-is, but THE […]