Even EMPIRE felt the holiday pinch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

The AUDIENCE MAP series returns with a look at fall 2015.  ABC’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each […]

    NOTE:  This will be the last cable post until Monday afternoon.  After that, Nielsen will gradually catch up through the rest of next week. Mitch Metcalf has posted a detailed schedule of Nielsen’s holiday ratings delays.   NETWORK UPDATE:  NCIS gained 0.1 in final numbers. Broadcast Official Nationals Program Ratings Chart     CABLE […]

  Many viewers seem to have started their holidays early. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK UPDATE:  As expected, ABC’s ratings dived after MONDAY NIGHT FOOTBALL preemptions were removed, with DANCING WITH THE STARS down 0.3 and CASTLE down 0.4 from this morning.  Elsewhere, THE VOICE gained 0.1 in final numbers, but MINORITY REPORT went 0.1 in the other direction.  Broadcast Official Nationals Program Ratings Chart   […]

The AUDIENCE MAP series continues with a look at fall 2015:  The CW’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each […]

The AUDIENCE MAP series continues with a look at fall 2015:  FOX’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each show, […]

The AUDIENCE MAP series continues with a look at fall 2015:  NBC’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each show, […]