Posts Tagged ‘network’
 

 

The Sked: Thursday September 27 Ratings — Updated with Official Nationals

Completely updated with official national ratings. Thursday premiere night is down 23% collectively for the broadcast networks (10.5 Adult 18-49 rating last night versus 13.7 last fall on premiere Thursday).  CBS is most on tr...
by Mitch Metcalf
 

 
 

The Horse Race: Three Days into the New Season

With three nights of official national ratings counted, CBS is in front with a 2.99 Adult 18-49 rating, down a dizzying 30% from the first three nights last fall (when CBS was a towering #1 at a 4.28 rating).  Remember, The Ey...
by Mitch Metcalf
 

 

 

Broadcast Weekly & Summer Averages through September 2

The week heading into Labor Day is usually forgettable.  Television viewing is always very light the Thursday-Sunday before the holiday, and this past week the broadcast networks suffered through low ratings for the Republican...
by Mitch Metcalf
 

 
 

Broadcast Network Weekly & Summer Averages: The Amazing Power of the Olympics

Based on fast nationals for Friday-Sunday and official national ratings for Monday-Thursday, the week of July 23-29 of course goes to NBC by a mile — but the network’s weekly average this past week is just a taste o...
by Mitch Metcalf
 

 

 

The Sked: Why Are the Networks Upbeat about the Upfront with Such Declining Ratings?

> We may all be looking at the wrong ratings. Each day, attention is paid to the previous night’s television ratings, generally the “Live+Same Day” ratings measuring any viewing of a program live or via DVR pl...
by Mitch Metcalf
 

 
 

The Sked: Declining Network Ratings — How Bad Are They?

>For the past several weeks, “season low” and “down sharply from last year” have been repeated phrases in our daily ratings posts, mostly for broadcast network programs but also for cable programs, as we...
by Mitch Metcalf
 

 

 

THE SKED: New Fall Show On-Air Promotion — Update through August 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about four weeks since mid-July, the networks’ promotional priorities are summarized below. ...
by Mitch Salem
 

 
 

THE SKED: Summer Broadcast Ratings Update August 1-7

>The broadcast week just concluded (August 1-7) had ABC and FOX battling for first place in Adults 18-49 (such as first place is in the dead of summer).  FOX came down because Sunday’s animated comedies (usually...
by Mitch Salem
 

 

 

THE SKED: Summer Broadcast Ratings Update through July 31

>The broadcast week just concluded (July 25-31) had absolute parity between the three original broadcast networks, while FOX was able to put together a weekly lead of three-tenths of a rating point.  The twi...
by Mitch Salem