Posts Tagged ‘word of mouth’
 

 

WEEKDAY BOX OFFICE UPDATE JUNE 6-7: Updated

> X-Men First Class started its first weekday period with a solid 19% of opening weekend between Monday and Tuesday.  A good sign for longer term playability. The X-Men reboot earned $10.5 million Monday-Tuesday, represent...
by Mitch Salem
 

 
 

Word of Mouth: Measuring What You Think

>Word of Mouth is the most powerful and trusted form of marketing in many industries, not least film and television.  Good Word of Mouth can save a movie or make it a surprise hit, whether it’s The 40-Year Old Virgin...
by Mitch Metcalf