OPENINGS:  THE ADDAMS FAMILY (BRON/MGM) proved to be a still-fertile source of IP with a solid $30.3M US start, and the cartoon should benefit from closed schools on Columbus Day for a robust 4-day weekend total.  Production costs were reportedly on the low end of animation, so a 3x multiple to $90M should go […]

  OPENINGS:  A Friday Valentines Day that leads into a long holiday weekend is a bonanza for Hollywood, and the movie that cleaned up the most was SONIC THE HEDGEHOG (Paramount), with a remarkable $57M over the 3-day weekend and $68M with Monday.  That’s the biggest opening ever for a videogame-based property, and it gives […]

  OPENINGS:  There was a barely-wide opening for OUR FRIEND (Gravitas, also on VOD) at 543 theatres with a $250K weekend that translated into a quiet per-theatre average of $460. HOLDOVERS:  THE MARKSMAN (Open Road) dipped 35% in its 2nd weekend to $2M (by comparison,  Liam Neeson’s prior vehicle Honest Thief dropped 43% in Weekend […]

  OPENINGS:  It’s likely that THE 355 (Universal) would have been challenged at the box office even in normal times, considering that its level of action spectacle is significantly lower than superhero movies can afford, and that the cast features performers who are extremely talented but with little proven appeal to ticketbuyers.  (The 27% score […]

  OPENINGS:  THE WOMAN KING (TriStar/Sony) launched at the higher end of expectations with $19M, boosted by strong reviews (94% on Rotten Tomatoes) and enthusiastic audience response as measured by exit polls.  In the current market, with few openings arriving each week (and even fewer for Woman King‘s older female target demo), the film should […]

  OPENINGS:  SPIDER-MAN: ACROSS THE SPIDER-VERSE (Marvel/Sony Animation) flew past expectations with a $120.5M US opening, more than triple Into the Spider-Verse‘s $35.4M start in 2018.  That made it the 2nd biggest opening of 2023, behind only The Super Mario Bros Movie.  Across probably won’t have the 5.4x multiple that Into did (Across is more […]

  OPENINGS:  ARTHUR THE KING (Lionsgate) was clearly hoping to emulate the sleeper success of 2022’s Dog, which ran a $14.9M opening into $61.8M in the US.  However, the Mark Wahlberg vehicle came up very short with a $7.5M start.  Production/marketing costs are reportedly $60M, which will make for a tough road to profit.  Arthur […]

      THE AVENGERS:  Simply spectacular.  The 50% drop in Weekend 2 ripped past the $75M record to an amazing $103M.  The level of the weekly decline isn’t unprecedented (Avatar dropped an insane 2%, Shrek 2 33%, the original Spider-Man 38%, Alice In Wonderland and Toy Story 3 46% each), but it’s better than […]