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Behind the US/Worldwide Weekend Box Office – 2.26.2023

Posted February 26, 2023 by Mitch Salem

  OPENINGS:  The surprise isn’t so much that COCAINE BEAR (Universal) “overdelivered,” but that expectations were so low for a picture that had been the subject of pop culture fascination for months.  The $23.1M weekend seems like a realistic reflection of that fact, and although business is likely to drop quickly now that audiences have […]

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Behind the US/Worldwide Box Office – 2.22.2023

Posted February 19, 2023 by Mitch Salem

  OPENINGS:  There was no question that  ANT-MAN & THE WASP: QUANTUMANIA (Marvel/Disney) would dominate Presidents Day weekend and become 2023’s first blockbuster.  Its $104M 3-day weekend (projected to reach $118M including Monday) was in line with expectations.  The film’s decent 2.26 Friday-to-weekend multiplier also demonstrated that, at least in the short term, the MCU is […]

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Behind the US/Worldwide Weekend Box Office – 2.12.2023

Posted February 12, 2023 by Mitch Salem

  OPENINGS:  MAGIC MIKE’S LAST DANCE (Warners) was produced as an HBO Max original, and then the new Warners ownership decided to give it a mid-level theatrical release in 1500 theaters.  The result was an $8.2M weekend, considerably below the $12.9M launch of Magic Mike XXL in 2015 (at 3355 theaters).  XXL had a leggy […]

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Behind the US/Worldwide Weekend Box Office – 2.5.2023

Posted February 5, 2023 by Mitch Salem

  OPENINGS:  KNOCK AT THE CABIN (Universal) won the eternal footnote that it was the film to finally dethrone Avatar 2 at the top of the box office, but its $14.2 start was at the low end of expectations, below the $16.8M for 2021’s Old and thus M. Night Shyamalan’s lowest opening since his pre-Sixth Sense […]

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Behind the US/Worldwide Weekend Box Office – 1.15.2023

Posted January 15, 2023 by Mitch Salem

  OPENINGS:  The Gerard Butler vehicle PLANE (Lionsgate) launched with $10M over the 3-day weekend ($11.6M with the Monday holiday), a sturdy number although not up to the $21.4M for Butler’s pre-pandemic Angel Has Fallen.  It hasn’t yet opened overseas. HOUSE PARTY (Warners), originally set for HBO Max, had a mild start with $3.8M ($4.5M […]

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Behind the US/Worldwide Weekend Box Office – 1.8.2023

Posted January 8, 2023 by Mitch Salem

  OPENINGS:  Early January is a potent slot for horror movies, and M3GAN (Blumhouse/Universal) kicked off the year with a strong $30.2M, essentially the same as last year’s $30M for the rebooted Scream, despite all the franchise value of the latter (Scream also had the advantage of opening over the month’s holiday weekend).  M3gan has […]

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Behind the US/Worldwide Weekend Box Office – 12.25.2022

Posted December 25, 2022 by Mitch Salem

  OPENINGS:  The weekend’s awful weather is being given the blame for a subpar Christmas holiday box office, but the fact remains that audiences appeared unenthused (or worse) about the new offerings.  PUSS IN BOOTS: THE LAST WISH (DreamWorks Animation/Universal) fared best, with $11.4M for the 3-day weekend, $17.8M with Monday, and $24.6M since its […]

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Behind the US/Worldwide Box Office – 12.18.22

Posted December 17, 2022 by Mitch Salem

  OPENINGS:  This was the weekend of AVATAR: THE WAY OF WATER (20th/Disney), and the epic’s launch was softer than widely expected at $134M in the US and $301M in all major overseas markets including China.  Box office apologists, who at this point resemble political press secretaries, have rushed in to spin that Way of […]

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