No gold medal for the start of the WINTER OLYMPICS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  The number of networks offering fresh programming is dwindling as we head to the holidays. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  Both of the night’s newcomers held well. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

NETWORK UPDATE:  WORLD SERIES GAME 6 adjusted up to 3.5 in final numbers.  THE VOICE and MARRY ME swapped 0.1s, the former up and the latter down.  Both NCIS and PERSON OF INTEREST rose 0.1, tying the latter with CHICAGO FIRE for the 10PM lead.  THE FLASH gained back 0.1 of the morning’s loss. Ratings […]

        NETWORK FINALS:  The special 20/20 gained 0.1 in final numbers, but things got even uglier for the premiere of THE OUTPOST, which fell 0.1 to 0.1.  WORLD OF DANCE lost 0.1 as well.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led […]

        NETWORK FINALS:  Game 4 of the WORLD SERIES adjusted up 0.4 to 4.2, and ABC’s COLLEGE FOOTBALL game adjusted up 0.3 to 1.7.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was a typical fall Saturday on cable, dominated by COLLEGE FOOTBALL. ESPN […]

        NETWORK FINALS:  PENN & TELLER: FOOL US dropped 0.1 in final numbers.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD narrowly led Friday cable, up 0.02 to 0.58, with the pre-show hour up 0.03 to 0.31.  Discovery’s GOLD RUSH was at 0.57/0.40, […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 1.0.  Elsewhere, the NFL HONORS special and the rerun 48 HOURS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD  easily topped Saturday cable, down 0.07 to 0.69.  Adult Swim’s line-up […]