The newcomers didn’t impress. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  There were no changes from the preliminary Wednesday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fittingly, on the night of the Trump acquittal, Fox News led all of cable with THE FIVE at 0.52/0.85/5.3M, with MSNBC’s RACHEL MADDOW SHOW at 0.24/0.41/3.1M, […]

THE MASKED SINGER may have found its lead-out. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  There were no changes from the preliminary Tuesday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The STATE OF THE UNION address was a blockbuster on Fox News, at 1.47/2.22/11.6M, while the DEMOCRATIC RESPONSE led CNN at 0.58/0.80/2.9M and MSNBC at 0.34/0.47/2.8M.  […]

  Not much action on STATE OF THE UNION night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  There were no changes from the preliminary Monday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast led Monday cable at 0.72/0.66/0.63, compared to last week’s 0.81/0.76/0.72.  Bravo’s BELOW DECK was at 0.63/0.42 compared to last week’s 0.61, and SPY […]

Super Bowl promos seemed to help FOX’s line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.5.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable, up 0.02 to 0.61, with the lead-in clip show at 0.37.  ESPN’s COLLEGE BASKETBALL games were at 0.47/0.47/0.25/0.24/0.20.  Adult Swim’s line-up performed as follows: […]