Viewers remained unenthused by this year’s NBA FINALS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

Note:  ABC numbers below inflated slightly by local NFL pre-emption in Jacksonville for THURSDAY NIGHT FOOTBALL (aired nationally on NFL Network), and FOX numbers inflated slightly by local NFL pre-emption in Nashville. All networks could also be inflated by local news pre-emptions in Houston for weather/flooding coverage.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), […]

  Breaking Bad‘s arrival was the big ratings news on Sunday night, while the launch of Political Animals wasn’t. HBO:  TRUE BLOOD, as usual, took the night with a 2.7 that was a tick higher than last week, beating the season premiere of Big Brother on CBS and for that matter everything else on broadcast […]

NOTE: The fast-affiliate based nationals below include significant local news pre-emptions in major markets. Accurate broadcast ratings for Sunday (as well as Sunday cable ratings) will be available Tuesday morning. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last […]

NOTE: The numbers below for 9:00-11:00PM include PRESIDENTIAL DEBATE coverage on ABC, CBS, NBC and FOX affiliates in the Eastern and Central time zones and various local programs in the Pacific time zone after 9 pm PT. The West Coast viewing of the Debate from 6:00-8:00PM PT will be added to the Debate measurement in […]

  Not all Game 7s are created equal. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  NOTE:  due to reports on events in Baltimore as well as some sports preemptions, preliminary ratings may be subject to more adjustments than usual. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults […]