A fair amount of original programming, but not much that anyone wanted to watch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

  This may be a good time to pause the stories about Disney’s infalliability, and the unstoppable dominance of the Star Wars franchise.  SOLO (Lucasfilm/Disney) is underperforming in a big way, with preliminary numbers at Deadline putting its opening day at $36.5M, extremely frontloaded with $14.1M of that total from Thursday night.  That’s the lowest […]

        NETWORK FINALS:  THE LAST DAYS OF MICHAEL JACKSON and the YOUNG SHELDON rerun gained 0.1 in final numbers, but the LIFE IN PIECES rerun lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was TNT’s turn with an NBA PLAYOFFS game at […]

  Welcome to summer broadcast TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  In adjusted numbers, the SURVIVOR finale held its morning rating, but the REUNION SPECIAL fell 0.3 to 0.8.  In addition, both season finales of EMPIRE and STAR gained 0.1 in final numbers, while the rerun of THE ORIGINALS lost the same.         Broadcast Official Nationals Program […]

  The broadcast season didn’t go out with a bang. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  The season finales of ROSEANNE and NCIS gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT had the night’s NBA PLAYOFFS game at 3.10.  On USA, WWE SMACKDOWN (which will be moving to FOX in Fall 2019) dipped […]

  THE MIDDLE had a fair send-off. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]