Retro is in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

  The night’s season finales didn’t overperform. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  NETWORK UPDATE:  FOX’s MAJOR LEAGUE BASEBALL coverage and the rerun of BATTLEBOTS each received an extra 0.1 in final numbers. CABLE HIGHLIGHTS:  Once again, we’re at the mercy of the way some of the cable networks list their theatrical movie premieres, which is why JOHN WICK and SKYFALL are included in the Top 10 below.  […]

  Pending final numbers, the AMERICAN IDOL finale slid past the season’s penultimate THE VOICE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

NFL PRESEASON. The fast nationals for ABC, CBS and NBC below are inflated by a few tenths of a rating point by NFL Preseason pre-emptions in the following major markets: ABC (New York, Washington DC) CBS (Boston, Pittsburgh) NBC (Philadelphia, Milwaukee, Green Bay) In addition, FOX’s NASCAR race is subject to adjustment.  In light of […]

      NETWORK FINALS:  Despite the news runover into west coast primetime, the only change from morning numbers was a 0.1 bump for REPUBLICAN NATIONAL CONVENTION coverage on ABC.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Naturally FOX News romped on the final night of the REPUBLICAN NATIONAL […]

        NETWORK FINALS:  The season finale of GOOD GIRLS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Nostalgia for HBO’s GAME OF THRONES was limited, as the documentary THE LAST WATCH had only a fraction of the show’s ratings at 0.46.  […]

        NETWORK FINALS:  LITTLE BIG SHOTS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The last completed episode of AMC’s THE WALKING DEAD gained 0.07 to 1.13, and TALKING DEAD was up 0.02 to 0.39.  On HBO, LAST WEEK TONIGHT was […]