OPENINGS:  ZERO DARK THIRTY (Sony) was well ahead of the crowd with $24M, a number slightly depressed (as was almost everything this weekend) by the Sunday combination of NFL playoffs and the Golden Globes.  The $18.8M for A HAUNTED HOUSE (Open Road) didn’t get close to the openings for the Scary Movie franchise (most […]

> For everyone journeying to the multiplex this long weekend, some reviews to click on: THE TREE OF LIFE:  An often stupendous achievement that courts ridicule–and sometimes earns it. THE HANGOVER PART II:  It wasn’t broke, they didn’t fix it. KUNG FU PANDA 2:  This franchise has been working out. MIDNIGHT IN PARIS: A tasty […]

Nothing on the networks got past a 1.5 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

THE WEEK.  For the recently completed week ending Sunday (January 21-27, 2013), FOX pulled into first place with a 2.56 adult 18-49 rating, thanks to American Idol, a solid premiere for The Following and a lot of repeats on CBS, as it rests for Super Bowl week. CBS dropped to a second place with a preliminary 1.75 adult 18-49 rating, down […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday May 16 and Sunday May 17, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for a look at sports ratings from the same weekend last year. Triple Crown: […]

  Melissa McCarthy is a movie star. OPENINGS:  She co-stars with Jason Bateman (who is also a producer of the movie), but there’s no doubt that IDENTITY THIEF (Universal) is being sold on McCarthy’s back, and the movie is off to a great $11.2M opening day.  Frontloading and East Coast weather may hold it back […]

>DeadlineHollywood is reporting Green Lantern earned $3.35 million at midnight plays (at 1,810 theaters).  This result is similar to recent midnight previews for Thor and X-Men: First Class.  (See Mitch Salem’s Green Lantern review HERE.)  This might indicate Green Lantern could open in the high-$50 million range, although we will stick with the published $55 […]

The AUDIENCE MAP series continues with a look back at the complete 2014-2015 television season.  The CW’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season.  The audience share for each of 30 gender-age subgroups is noted […]