ABC got its wish:  an NBA FINALS that extends into next week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

Based on Friday’s grosses, weekend #48 of 2014 looks like $156 million for the top 12 films Friday-Sunday, down 14% the norm for Thanksgiving weekend ($180 million) and down 20% from the same weekend last year.  Pretty soft. Opening at 3,764 theaters, Penguins of Madagascar from Fox and DreamWorks Animation is on track for a $25.8 million opening […]

NBC changed format a bit Sunday night and aired Michael Phelps: America’s Golden Champion from 7-8 pm, followed by traditional Olympic coverage from 8 pm-midnight, including the men’s 100M dash, gymnastics individual apparatus finals, and beach volleyball.  The night started slowly, as it usually does, with a 5.5 Adult 18-49 rating in the 7:00 half hour, building […]

Weekend #50 of 2014 is looking like $81 million for the top 12 films this weekend, down a big 36% from the norm for this weekend and a similar 43% from the same weekend last year.  The Hobbit launched this weekend the last two years, and this year it shifts to next weekend (one week later relatively on the […]

The four new films in North America this weekend have had very little presence overseas so far — only ParaNorman has overseas receipts to date (and only $5 million at that).  The one film from this weekend that should eventually gross some international dollars is Expendables 2, which should head for about $150 million overseas (somewhat below the […]

        NETWORK FINALS:  With the exception of THE MIDDLE, all of ABC’s rerun sitcoms lost 0.1 in final numbers, as did CBS’s NCIS: NEW ORLEANS rerun, FOX’s rerun of THE MICK, and CW’s 9PM rerun of WHOSE LINE IS IT ANYWAY.  (A note on the July 4th ratings:  all the non-FOX reruns […]

No one watches TV on Labor Day. NBC:  The post-Olympics scheduling experiment reached its nadir, as STARS EARN STRIPES hit a new low 0.9 in its finale, and GRIMM‘s 1.4 was down 0.2 from last week and just even with its numbers on low-rated Friday last season.  (The network also aired some notably confusing promos […]

The 2014 holiday box office continues to out-pace the average for the last several years but is now slightly behind the same period in 2013. The top 10 films on Saturday December 27, 2014 totaled $63.4 million, slightly above the average $60.4 million for the days since 2002 when December 27 landed on a Friday-Sunday. […]