The networks started their holiday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  MONDAY AFTERNOON UPDATE:  FOX has issued post-SUPER BOWL ratings for 24: LEGACY, which had a 6.1 18-49 rating and 17.6M total P2+ viewers.  In any other context, of course, those would be massive numbers.  But compared to other post-Super Bowl programming, they’re rather mild.  Last year’s LATE SHOW WITH STEPHEN COLBERT, which started only […]

        NETWORK FINALS:  Once the NFL preseason games were cleared out for final numbers, the entire CBS line-up (reruns of MACGYVER and BLUE BLOODS plus the SON OF SAM special) and the rerun AMERICA’S GOT TALENT were down 0.2, while WHAT WOULD YOU DO, DATELINE, MASTERCHEF, BEAT SHAZAM, 20/20 and the rerun MASTERS […]

  NETWORK UPDATE:  SHARK TANK gained 0.1 in final Friday ratings, and BLUE BLOODS dropped 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): GOLD RUSH (Discovery) jumped up two-tenths from last week to lead Friday cable at 1.27, and its lead-out EDGE OF […]

  The night’s finales didn’t wow anyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  FOX’s COLLEGE FOOTBALL game adjusted to 0.8, and NBC’s BREEDERS CUP coverage adjusted to 0.2.  In addition, DATELINE lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE FOOTBALL games were at 0.55/0.26 (with COLLEGE GAMEDAY at 0.52), […]

      NETWORK FINALS:  The CMA MUSIC FESTIVAL special, AMERICA’S GOT TALENT and THE NIGHT SHIFT all added 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The difference between critically acclaimed drama and shows aimed at a more populist audience was stark on Wednesday […]

  SHARK TANK had a successful move to Fridays. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]