Articles

NIELSENWAR: A Tale of Two Wins for NBC and ABC

Posted May 21, 2014 by Mitch Salem

  Note:  all ratings below are Live + Same Day 18-49 numbers , the ratings which experience has shown to be closest to the averages for viewers who watch within 3 days and DO NOT skip through commercials, the “C3” rating which is the only measure that advertisers use in their transactions with the networks. […]

Full Story »

2014-15 TV Season

NIELSENWAR 2014-15: The ABC Schedule – Grid and Instant Analysis

Posted May 13, 2014 by Mitch Salem

  Come February, Thursday nights are going to feature an old-fashioned broadcast network slugfest, as ABC’s announcement that Scandal is moving to 9PM will put it squarely in the path of NBC’s The Blacklist when that series moves at midseason–may the best crazy plot twist-laden melodrama win.  The Scandal move is part of ABC’s new […]

Full Story »

2014-15 TV Season

NIELSENWAR 2014-15 Trailer Review: NBC’s “State of Affairs”

Posted May 11, 2014 by Mitch Salem

  STATE OF AFFAIRS:  Monday 10PM on NBC (starting November 17) THE FACTS:  Katherine Heigl is the CIA agent in charge of putting together the President’s (Alfre Woodard) daily list of the nation’s Top 10 threats.  She’s also the quasi-widow of the President’s son, who was killed in an apparent terrorist attack overseas.  Except, guess […]

Full Story »

2017-18 TV Season

NIELSENWAR: The NBC Fall 2017 Schedule

Posted May 14, 2017 by Mitch Salem

  The Upfronts are officially here, more troubled than ever thanks to the ever-declining ratings at the broadcast networks.  (This Variety article does a good job of laying out the ways in which business considerations are altering what shows are put on the air.)  NBC is in the best position of the broadcasters, thanks to […]

Full Story »

2014-15 TV Season

NIELSENWAR 2014-15 Trailer Review: ABC’s “Cristela”

Posted May 14, 2014 by Mitch Salem

  CRISTELA:  Friday 8:30PM on ABC THE FACTS:  The Hollywood American Dream:  Cristela Alonzo is a Latina comic who wrote (with Kevin Hench) a family comedy pilot script loosely inspired by her own life, about a young woman living with her sister and brother-in-law as she tries to become a lawyer.  ABC passed on the […]

Full Story »

2016-17 TV Season

NIELSENWAR UPFRONTS: 2016 Fall Broadcast Grid (with NBC and FOX)

Posted May 16, 2016 by Mitch Metcalf

Here are the official Fall 2016 prime time schedules for NBC and FOX.  New shows in italics.  A separate midseason grid will follow at a later date. Look for ShowBuzzDaily instant analysis of FOX’s schedule later today.  In the meantime, enjoy the NBC schedule analysis. ###

Full Story »

2019-20 TV Season

NIELSENWAR: The Fall 2019 CW Schedule & Analysis

Posted May 16, 2019 by Mitch Salem

We’ve reached the broadcast networks’ Upfront Week… which used to be a lot more central to our television lives than it is now.  Ratings everywhere are down, and there’s no reason to think they’ve hit bottom, which has caused seismic changes in the ways networks make scheduling decisions.  Among other things, with revenues from on-air […]

Full Story »

Articles

NIELSENWAR: ABC Enjoys Its Week In the Sun

Posted March 3, 2014 by Mitch Salem

  Thanks mostly to last night’s ACADEMY AWARDS, ABC enjoyed one of its very few weekly wins of the season.  The network was at 3.34 last week, up a huge 2.23 from the week before, while NBC was at 1.79 (down a massive 2.44 with the end of the Olympics), CBS averaged 1.69 (up 0.55 […]

Full Story »