DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  ABC’s NBA FINALS game adjusted to 6.5, and the JIMMY KIMMEL LIVE pre-show to 0.7.  Elsewhere, the rerun of THE SIMPSONS dropped 0.1 in final numbers, while the reruns of BOB’S BURGERS  and FAMILY GUY rose the same.         Broadcast Official Nationals Program Ratings Chart   […]

  Another weak summer Friday on broadcast TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

  The AMERICAN IDOL finale was loud for the night, but a whisper compared to bygone days. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 1.8, and FOX’s to 0.7, up 0.1 for each of them.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Sports occupied 9 of the 10 top slots on Saturday cable, with Fox Sports 1’s coverage of […]

        NETWORK FINALS: SUNDAY NIGHT FOOTBALL adjusted to 6.1, down 0.1 from last week’s game. AMERICA’S FUNNIEST HOME VIDEOS gained 0.1 in final numbers, but 60 MINUTES and the reruns of NCIS: LA and MACGYVER lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 8.1, down 0.6 from last week’s game, but still a high number for the season.  In addition, football adjustments dropped 60 MINUTES half a point in final numbers, while ELEMENTARY didn’t have the NFL to blame for a 0.2 fall after NCIS: LA and […]

  Adding THE VOICE to a night always livens things up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]