The AUDIENCE MAP series continues with a look at the detailed demographics for major televised awards shows over the past year.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are ranked by overall audience size, from the Oscars (or Academy Awards if […]

  BIG BROTHER returned to the summer rotation. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BIG BROTHER once again dominated all the scripted competition. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday October 17 and Sunday October 18, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for sports ratings from the same NFL and college football weekend or the same calendar weekend last […]

  Monday cable was dominated, as usual, by the unscripted (well, let’s pretend they’re unscripted) WWE WRESTLING on USA and LOVE & HIP-HOP ATLANTA on VH1.  (With VH1 back on DirecTV, Love & Hip-Hop had a big ratings bump from 1.5 to 2.0–it’s also notable for a tremendous 1.1 additional rating in its 10PM reairing, […]

  Lots of small drops. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  It’s probably for the best that the new iteration of HIGH SCHOOL MUSICAL is aimed at streaming subscribers. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total […]

  For the second night in a row, a sports-related event underperformed. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]