NETWORK UPDATE:  As expected, adjustments reflecting CBS’s NFL preemptions lowered its ratings across the board in finals:  THE BIG BANG THEORY by 0.2 to 3.8, LIFE IN PIECES by 0.5 to 1.9, MOM by 0.4 to 1.6, 2 BROKE GIRLS by 0.4 to 1.5, and ELEMENTARY by 0.3 to 1.0.  Elsewhere, MICHAEL BUBLE’S […]

        NETWORK FINALS:  CBS’s and FOX’s COLLEGE FOOTBALL games adjusted up 0.1 in finals.  In addition, DATELINE lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As usual for a fall Saturday, cable was dominated by COLLEGE FOOTBALL, with ESPN’s games at 1.18/0.80/0.61/0.59, and Fox […]

        NETWORK FINALS:  THE CONNERS gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fox Sports 1’s MLB PLAYOFFS game led Tuesday cable at 0.95.  Bravo’s REAL HOUSEWIVES OF ORANGE COUNTY rose 0.08 to 0.49.  On MTV, TEEN MOM ticked down to […]

> It’s lucky that BOSS is a bid for prestige by Starz, because it’s certainly not doing much on the ratings front.  The initial airing on Friday had a total of 659,000 viewers, which wouldn’t even be much of a number if it referred only to 18-49 year olds–and in this case, given the show’s […]

The MLK holiday will cause delays for national television ratings (live+same day cable and broadcast) for several days.  As a rule of thumb, national holidays that close banks, stock markets or post offices also impact Nielsen ratings. Expect similar delays for Presidents Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas and New Year’s. This […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  The New Year’s Eve ratings adjustments were 0.1 changes to reruns, down for SEAL TEAM and DATELINE, up for the 9PM THE WALL.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  There was very little new on cable TV on New Year’s Eve.  […]

  NETWORK UPDATE:  Game 4 of the WORLD SERIES adjusted up 0.3 in final numbers to 3.4, and ABC’s COLLEGE FOOTBALL game was up 0.2 to 1.7.  Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Starz’s decision to premiere ASH VS EVIL DEAD on Halloween night, when much of its target audience was […]