The night was a bout between basketball and soaps. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for FOR LIFE and CHICAGO PD.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  CNN’s coverage of the impeachment trial led Wednesday cable, with the 7PM hour at 0.62/0.88/4M, and with MSNBC’s RACHEL MADDOW SHOW […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for STATION 19, GREY’S ANATONY and SUPERSTORE.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TBS’s coverage of the play-in games for the NCAA TOURNAMENT ruled the night, with games at 0.96/0.63/0.46/0.36, while Tru had […]

  Version 2.0 of CBS’s new Monday didn’t accomplish much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  60 MINUTES and THE SIMPSONS lost 0.1 in final numbers.  In addition, SUNDAY NIGHT FOOTBALL adjusted to 6.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Bravo’s DIRTY JOHN premiered at a solid 0.36, with lead-ins REAL HOUSEWIVES OF ATLANTA up 0.06 to […]

    NETWORK UPDATE:  There were no adjustments from the preliminary Friday numbers. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s primetime Baylor vs. TCU COLLEGE FOOTBALL game owned Friday cable at 1.41.  Discovery’s GOLD RUSH was steady, up 0.02 to 1.12, while PACIFIC WARRIORS declined 0.06 to 0.36.  The night’s Hallmark movie […]

  On another torpid holiday night, only one rerun made it past a 1.0 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

        NETWORK FINALS:  GREY’S ANATOMY, CHICAGO MED and THE BIG BANG THEORY gained 0.1 in final numbers, while SCANDAL and THE AMAZING RACE lost the same.          Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  TruTV was at the top of a low Thursday for cable with IMPRACTICAL […]