A solid return for ARROW. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Summer TV:  when even a 1.0 rating is precious. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  America wanted its football and President-Elect. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  After adjustment for the MONDAY NIGHT FOOTBALL simulcasts, CMA COUNTRY CHRISTMAS fell 0.3 to 1.0, and CONVICTION dropped 0.4 to 0.6.  CW was less affected, with SUPERGIRL unchanged and JANE THE VIRGIN down 0.1 to 0.4.  In addition, THE VOICE gained 0.1.         Broadcast Official Nationals […]

  Below are the ratings in key demos for Monday’s Top 25 original cable telecasts, along with a few lower-rated programs of interest.  If you’d like us to add any additional shows to the latter list, please let us know.  Some analysis and context follow the chart. As usual, Monday cable belonged to LOVE & […]

  NETWORK UPDATE:  THURSDAY NIGHT FOOTBALL adjusted up to 4.5, the night’s easy winner but nowhere near last week’s 7.5.  (It also scored 1.15 in its NFL Network simulcast.) THURSDAY CABLE:  ESPN’s COLLEGE FOOTBALL coverage (featuring two top 25 teams: #5-Auburn at #20-Kansas State) led the night at 1.34, far higher than last week’s 0.38 […]

Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Saturday was very slow on cable, with the highest 18-49 rating a 0.37 for BELLA AND THE BULLDOG on Nickelodeon.  Spike’s AUCTION HUNGERS was at 0.31.  LOG CABIN LIVING (HGTV) was at 0.29/0.27, down more than […]

        NETWORK FINALS:  After football-related adjustment, THE GREAT XMAS LIGHT FIGHT dropped 0.2 and the rerun THE GOOD DOCTOR was down 0.1.  In addition, THE VOICE gained 0.1 in final numbers, and MAKING IT lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s […]