Wrestling easily took the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

> The lows keep coming. ABC:  MODERN FAMILY, THE MIDDLE, SUBURGATORY and REVENGE all set or tied season lows last night, and the only reason DON’T TRUST THE B— IN APT 23 didn’t was because it had aired the previous week after a Modern Family rerun.  The 8PM hour, in particular, is starting to look […]

Big Brother returns, to limited viewer excitement. CBS:  The network won the night with the premiere of BIG BROTHER, which was down 0.2 from last year’s debut at 2.6.  Last night’s score was actually lower than the rerun of THE BIG BANG THEORY (2.8) that preceded the premiere. ABC:  DUETS stumbled toward next week’s finale […]

With three nights of official national ratings counted, CBS is in front with a 2.99 Adult 18-49 rating, down a dizzying 30% from the first three nights last fall (when CBS was a towering #1 at a 4.28 rating).  Remember, The Eye pulled a 10.7 rating for the season premiere of Two and a Half Men […]

A quick update. SEASON TO DATE through five full weeks (32 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.73 rating in prime time (up 19% from the same period last year). FOX is now second with a 2.37 (down 21%). CBS is now third with a 2.27 (down […]

A generally good week for network television rolls on. ABC:  The DANCING WITH THE STARS cycle finale was way up at 3.0 from where the show had been all fall (last week was a 2.0), but that was still more than a ratings point down from last fall’s 4.1 finale, and even down from the […]

NBC comes up with a Wednesday night formula that works:  air against no competition. NBC:  With reruns on three other networks and a weak reality show on the fourth, NBC went to town on Wednesday night, with season highs galore.  WHITNEY (which has been adjusted creatively a great deal from last season, but to little […]

8PM comes alive. CBS:  The network just closed its deal to bring back HOW I MET YOUR MOTHER for a 9th and final season, and after last night, the only part it may be regretting is “final,” as HIMYM (with a highly-promoted “Robin Sparkle” episode) was the highest rated show on any network with 4.0.  […]