Some modest declines. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  […]

  NETWORK FINALS:  THE GRAMMY AWARDS adjusted to 7.7 in final numbers, down 0.6 from the final number for the 2015 ceremony.  In addition, CBS aired a RED-CARPET ARRIVALS special in the 7PM hour, unusual for a Monday, and it rated at 1.6.  Elsewhere, THE BIGGEST LOSER lost 0.1.   Broadcast Official Nationals Program Ratings […]

New arrivals didn’t change very much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

      NETWORK FINALS:  AMERICA’S GOT TALENT gained 0.1 in final numbers, but the 2d hour of COUPLED and the full CW line-up (both episodes of WHOSE LINE IS IT ANYWAY and MADTV) lost the same.   CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN took Tuesday cable honors, down 0.04 to 0.93. OWN’s THE HAVES AND […]

        NETWORK FINALS:  BACHELOR IN PARADISE gained 0.1 in final numbers, while THE GONG SHOW and MIDNIGHT, TEXAS lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE coverage notched a Monday cable win at 1.21/1.15/1.05, compared to last week’s 1.06/1.05/1.03.  On […]

        NETWORK FINALS:  Things didn’t get better for THURSDAY NIGHT FOOTBALL in finals, which adjusted to 3.4, down 1.1 from last week’s game.  There were no other changes from morning numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The pinch was felt on the NFL […]

        NETWORK FINALS:  THE VOICE lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart         CABLE HIGHLIGHTS:  USA’s WWE telecast was at 0.90/0.81/0.70, compared to last week’s 0.79/0.73/0.64.  On VH1, LOVE & HIP-HOP lost 0.07 to 0.68, and TI & TINY was up […]

  We may be seeing the new upper limits of non-sports primetime broadcast ratings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]