NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 6.6, up 0.1 from last week’s final number.  The CBS line-up adjusted upward when its NFL overrun was excluded, with 60 MINUTES up 0.03 to 2.4, NCIS: LA up 0.1 to 1.4, and MADAM SECRETARY up 0.1 to 1.0.  In addition, ELEMENTARY, which didn’t […]

  STAR continued its downward journey. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.44, and FOX’s PBC BOXING adjusted to 0.21.  In addition, CBS’s FBI rerun adjusted up to the next tenth, while at NBC, the KENAN rerun adjusted down to the next-lowest tenth, and the WEAKEST LINK rerun adjusted down two-tenths.         Broadcast […]

  Version 2.0 of CBS’s new Monday didn’t accomplish much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Social media excitement doesn’t always equal ratings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  The 8:30PM rerun of BOB’S BURGERS gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Syfy’s SHARKNADO reign may be done.  The latest title in the series scored 0.33, down 0.24 from 2017 (when it faced GAME OF THRONES), […]

        NETWORK FINALS:  THE BIG BANG THEORY and SUPERSTORE gained 0.1 in final numbers.  In addition, THURSDAY NIGHT FOOTBALL adjusted to 2.8, down 1.9 from last week’s game.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Another big night for sports was led by TBS’s ALCS […]

  The SUPERGIRL experiment is officially less than a roaring success. NOTE: Minimal impact on the Monday fast nationals by local broadcast coverage of NFL MONDAY NIGHT FOOTBALL (aired nationally on ESPN). In Chicago the game was broadcast on an independent station. CBS numbers are only slightly distorted by San Diego where SUPERGIRL aired at […]