Full demo numbers for Sunday’s premiere of  Aaron Sorkin’s opus THE NEWSROOM on HBO won’t be available until tomorrow, but we do know that the initial 9PM telecast was watched by 2.1 million people (with an extra 600,000 watching late-night repeat airings).  As usual with mid-level ratings, they can be cut several ways. The good:  […]

  NETWORK UPDATE:  CELEBRITY WIFE SWAP gained 0.1 in final numbers. TUESDAY CABLE:  THE HAVES AND THE HAVE NOTS (OWN) and THE DEADLIEST CATCH (Discovery) were the highest-rated cable originals of the night at 1.0, steady for both.  RIZZOLI & ISLES (TNT) was down from that level last week to 0.86, while PERCEPTION held at […]

      Analysis to follow.       Broadcast Official Nationals Program Ratings Chart   Top 50 Original Cable Telecasts with Demographic Detail Top 150 Original Cable Telecasts To search for a show: type Ctrl-F and type your show title in the search box. Top 150 Original Cable Telecasts: Sunday July 11, 2021 P18-49 P2+ Rank […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 6.7, up a full point from last week’s game.  In addition, after football adjustment, 60 MINUTES dropped 0.3 and GOD FRIENDED ME was down 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Another new […]

After the “First Four” play-in games, the NCAA Men’s Basketball Tournament really gets going on Thursday with the traditional 64-team format. The chart below illustrates the build in TV audiences as March Madness 2014 rolled out.  Each bar represents one of 67 telecasts in the playoff format, from the “First Four” games on Tuesday and […]

> The season premiere episode of MAD MEN wasn’t screened at PaleyFest tonight.   Although the show airs a week from Sunday and virtually every other PaleyFest honoree screened an upcoming episode of its series, series creator/showrunner/Keeper Of All Mysteries Matthew Weiner wasn’t about to let the premiere out of his grasp.  In fact, he’d obviously […]

  Simply a spectacular night for cable television. AMC:  The season finale for THE WALKING DEAD had an astounding 9.1 rating in 18-49s when its 9PM, 11PM, midnight and 1AM airings are combined, and the 9PM broadcast alone scored a giant 6.4, up a full point from the previous week.  Even the TALKING DEAD post-finale […]

  Some drops from last week’s premieres. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]