Crossovers work. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  The […]

        NETWORK FINALS:  MAGNUM PI and BULL both gained 0.1 in final numbers, while DANCING WITH THE STARS and 9-1-1 lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL was at 4.06, up 0.46 from last week’s game.  Fox Sports […]

        NETWORK FINALS:  AMERICA’S GOT TALENT and BEAT SHAZAM gained 0.1 in final numbers, while MAKING IT lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, up 0.07 to 0.77, with MIZ & MRS down a tick to […]

  NETWORK UPDATE:  The only changes from morning numbers were 0.1 drops for the reruns of CHICAGO FIRE and IZOMBIE. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND gained a robust 0.22 from last week to take Tuesday cable with 1.00.  (It was clearly hurt last week by competition […]

        NETWORK FINALS:  CHICAGO PD rose 0.1 in final numbers, but THE X-FILES premiere lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Wednesday cable at 1.29 (for Cleveland vs. Boston)/0.81 (Lakers vs. Oklahoma City).  VH1’s BLACK INK CREW ticked […]

  NETWORK UPDATE:  NBC’s COLLEGE FOOTBALL game adjusted up to 1.0, while ABC’s remained at 1.6.  Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  It was all sports at the top of Saturday’s cable ratings.  ESPN’s afternoon game took the crown at 2.35 (later games were at 2.21/1.10, and the early game was at […]

  Either something very good happened at CW last night, or there were local preemptions that will lead to adjustments on Monday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and […]

  NETWORK UPDATE:  CODE BLACK rose 0.1 in final numbers, which combined with the 0.1 drop for NASHVILLE, gave it a tiny bit of breathing room at 10PM.  ROSEWOOD also rose 0.1, as did EMPIRE, SVU and THE MIDDLE.  (A note on ROSEWOOD:  it jumped from 1.7 to 2.2 in its last 15 minutes, suggesting […]