A quick update. SEASON TO DATE through five full weeks (32 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.73 rating in prime time (up 19% from the same period last year). FOX is now second with a 2.37 (down 21%). CBS is now third with a 2.27 (down […]

  People are still watching TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

SEASON TO DATE through seven full weeks (46 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.85 rating in prime time (up 23% from the same period last year). CBS is in second place with a 2.33 (down 20%). FOX is in third place with a 2.23 (down 30%). […]

  What’s worse than shamelessly airing a piece of calculated trash designed to exploit both past and present celebrities, all for the sake of ratings?  Not getting those ratings.  Last night’s LIZ & DICK on Lifetime, despite all the publicity in the world, only managed a 1.0 rating in 18-49s, which is lower than a […]

Here are the full week sports ratings (such as they are) for Monday April 6 through Sunday April 12, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar […]

  The X Factor cycle finale dominated a night of specials and reruns. FOX:  X FACTOR‘s 3.1 was down a substantial 0.7 from the last cycle finale, but was still enough to win on a weak holiday season night. ABC:  The night started with 1.4 for yet another Charlie Brown special, then the CMA COUNTRY CHRISTMAS special only […]

American Idol isn’t scary anymore. FOX:  As Mitch Metcalf detailed this morning, AMERICAN IDOL‘s 6.0 season debut–while obviously still a huge number for any network series–was down 1.4 ratings points from last year’s premiere, and down a staggering 3.7 points from 2 years ago, a margin that in itself would be the rating for a […]

The Grammys were big–but not as big as last year’s. CBS:  The 2013 GRAMMY AWARDS had a 10.1 rating, completely dominating the night.  However, that was steeply down from last year’s 14.1 (which may have been partly the result of Whitney Houston’s sudden death before the ceremony). ABC:  It’s not clear why ABC chose to […]