The NCAA TOURNAMENT CHAMPIONSHIP was dominant but also down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  NOTE: CBS numbers below do not include live viewing on the West Coast from 5-8PM PT. Ratings for the NCAA TOURNAMENT will rise about +15% later today in the official nationals. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 […]

NOTE: The CBS numbers below do not include live viewing of the NCAA TOURNAMENT on the West Coast from 5-8PM PT. The official nationals for the basketball games will go up +20% or more from the fast affiliate numbers below. Come back this afternoon for official L+SD program ratings for Monday. DEMOGRAPHIC DETAIL: For each broadcast […]

  THE BACHELOR was the latest high-profile finale to take a hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  DEBRIS didn’t hold up well. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]