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Behind the Friday Box Office – 8/15/14

  After 2 weeks of unexpectedly smash hits, the dog days of summer attacked multiplexes with a vengeance. OPENINGS:  THE EXPENDABLES 3 (Lionsgate) squeezed ahead of Let’s Be Cops on Friday, $5.8M (including $875K fr...
by Mitch Salem
 
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Behind the Friday Box Office – 8/8/14

  OPENINGS:  TEENAGE MUTANT NINJA TURTLES (Paramount) may or may not turn a big profit–it carries a $300M pricetag (including worldwide marketing), and could falter quickly now that the fans have shown up–but ...
by Mitch Salem
 
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Behind the Weekend US/Worldwide Box Office – 7/13/14

  OPENINGS:  DAWN OF THE PLANET OF THE APES (20th) brought in $73M in the US, and added $31.1M in 26 (mostly smaller) international markets.  While a terrific boost to the franchise (which rebooted at $54.8M with Rise 3 ...
by Mitch Salem
 
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EARLY WEEKEND BOX OFFICE: “Fault In Our Stars” Plunges on Saturday, “Edge of Tomorrow” Flat

  THE FAULT IN OUR STARS (20th) was unable to attract ticket buyers beyond its core of young female fans, and according to preliminary numbers at Deadline and elsewhere, the result was a mammoth Friday-to-Saturday drop of ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: Faultless “Stars” Halts “Edge of Tomorrow”

  THE FAULT IN OUR STARS (20th) ran away with Friday’s box office, demonstrating the hunger out there for movies that aren’t centered on special effects extravaganzas.  Based on preliminary numbers at Deadline...
by Mitch Salem
 
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Behind the US/International Weekend Box Office – 6/1/14

  OPENINGS:  MALEFICENT (Disney) is claiming a $70M weekend, and like all round-number estimates, that should be viewed with some skepticism.  But even if it dips slightly in final numbers tomorrow, it’s a fine sta...
by Mitch Salem
 
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Behind the Friday Box Office – 5/16/14

  OPENINGS:  GODZILLA (Warners/Legendary) had the opening of its dreams with $38.5M on Friday (including $9.3M from Thursday night)–higher than the openings for The Amazing Spider-Man 2 ($35.2M) and Captain America:...
by Mitch Salem
 
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Behind the Weekend Box Office – 4/20/14

  OPENINGS:  THE AMAZING SPIDER-MAN 2 (Sony) won’t arrive in the US for almost 2 weeks, and so far it’s in only 14 international markets–and it was still the biggest story of the weekend, pulling in $47M...
by Mitch Salem
 
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Behind the Friday Box Office: 3/28/14

  OPENINGS:  NOAH (Paramount/Regency) got the start it wanted and needed with $15.2M on Friday ($1.6M of that from Thursday night), which–unless word of mouth sinks the ark–should mean a $40M weekend.  The da...
by Mitch Salem
 
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Behind the Weekend Box Office – 2/23/14

  OPENINGS:  For both 3 DAYS TO KILL (Relativity) and POMPEII (TriStar/Sony/FilmDistrict), the only hope of salvation lies overseas.  3 Days, at least, has a relatively low production cost, but even if the reported $28M ...
by Mitch Salem
 
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Behind the Friday Box Office – 2/7/14

  Note:  all weekend-to-weekend comparisons to Jan 31-Feb 2 will look better than usual because of last week’s Super Bowl Sunday, which sharply depressed box office for the day. OPENINGS:  THE LEGO MOVIE (Warners) ...
by Mitch Salem
 
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BEHIND THE FRIDAY BOX OFFICE – 11/29/13

  Mitch Metcalf has a great analysis of the continuing strength of THE HUNGER GAMES: CATCHING FIRE (Lionsgate) after its $31.3M Friday in his box office post today–highly recommended.  Catching Fire should set a sl...
by Mitch Salem
 
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BEHIND THE FRIDAY BOX OFFICE – 10/24/13

  OPENINGS:  BAD GRANDPA (Paramount) cost only $15M to produce, and although that’s somewhat misleading (when worldwide marketing is added, the total cost becomes more like $75M+), it’s still headed for easy s...
by Mitch Salem
 
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BEHIND THE FRIDAY BOX OFFICE – 10/18/13

  OPENINGS:  When Paramount pushed the next Paranormal Activity to 2014, it seemed to give CARRIE (Screen Gems/Sony/MGM) an open field to own the Halloween movie season.  But audiences weren’t interested, and Carri...
by Mitch Salem
 
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UPDATED WEDNESDAY BOX OFFICE

  Note:  Updated With Official Wednesday Studio Estimates It’s going to be a sensational holiday for DESPICABLE ME 2 (Universal).  he sequel had the third-best opening day for any animated movie ever with $34.3M on...
by Mitch Salem
 
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