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BEHIND THE FRIDAY BOX OFFICE: 7/5/13

  It’s a best of times, worst of times kind of weekend for the newcomers. OPENINGS:  DESPICABLE ME 2 (Universal) is everything its makers could have wanted at the box office.  With a $30.2M Friday, it should have $...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “The Conjuring” Materializes a Huge Weekend

  Based on preliminary numbers at Deadline, THE CONJURING (Warners) might be headed for the biggest horror opening of the year.  It reportedly pulled in $16.5M on Thursday night/Friday, neck-and-neck with the $16.8M that...
by Mitch Salem
 
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BEHIND THE FRIDAY BOX OFFICE – 6/28/13

  OPENINGS:  Almost all the “early Friday” numbers turned out to be overly optimistic, but THE HEAT (20th) is still having a great opening, with a $13.6M first day that should put it in the neighborhood of a $...
by Mitch Salem
 
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UPDATED WEDNESDAY BOX OFFICE

  Note:  Updated With Official Wednesday Studio Estimates It’s going to be a sensational holiday for DESPICABLE ME 2 (Universal).  he sequel had the third-best opening day for any animated movie ever with $34.3M on...
by Mitch Salem
 
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