Draft Day Friday box office

Behind the Friday Box Office: 4/18/14

Seasonal Note: Good Friday is traditionally a strong day for moviegoing, which explains the generally solid Friday-to-Friday holds below. Easter Sunday, though, is less of a movie day, potentially bringing down weeke...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “Heaven Is For Real” Transcends “Transcendence”

In an appropriately biblical development for this Easter weekend, it appears from preliminary numbers at Deadline that David will defeat Goliath, and the $12M-budgeted HEAVEN IS FOR REAL (TriStar/Sony) will handily outgr...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “Rio 2″” Wins Battle of Sequels

RIO 2 (20th) has leaped out to a Friday lead, according to preliminary numbers at Deadline, one that it should be able to sustain for the weekend. The Rio sequel has $11.5M on Friday, about 10% ahead of the first Rio&#...

by Mitch Salem

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Behind the Friday Box Office: 4/18/14

EARLY FRIDAY BOX OFFICE: “Heaven Is For Real” Transcends “Transcendence”

EARLY FRIDAY BOX OFFICE: “Rio 2″” Wins Battle of Sequels

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