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Behind the US/Worldwide Weekend Box Office – 4/12/15

OPENINGS:  THE LONGEST RIDE (20th) tried to counterprogram Furious 7 with a Nicholas Sparks romance, but didn’t even muss the blockbuster’s hair with a $13.5M opening.  That’s better than the lousy $10M star...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4/19/15

  OPENINGS:  PAUL BLART: MALL COP 2 (MGM/Sony/Columbia) was at the high end of diminished expectations with $24M.  That’s roughly 25% below the $31.8M start for the first Paul Blart, not a surprise considering that...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4/26/15

  OPENINGS:  Playing in 44 markets that represent a bit over half the world (and not including China), AVENGERS: AGE OF ULTRON (Marvel/Disney) has already romped to $201.2M in advance of its US opening.  International co...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5/3/15

  OPENINGS:  Can the 2d-biggest US opening of all time fairly be considered a mild disappointment?  Certainly AVENGERS: AGE OF ULTRON (Marvel/Disney), for all its giant $187.7M start, underperformed compared to widesprea...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5/17/15

  OPENINGS:  PITCH PERFECT 2 (Gold Circle/Universal) blew past even the highest of expectations, outgrossing the entire US run of its predecessor with a $70.3M weekend, and proving not to be all that frontloaded with a 12...
by Mitch Salem
 
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