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EARLY FRIDAY BOX OFFICE: “Spider-Verse” Stings, “The Mule” Solid, “Mortal Engines” Crashes, “The Favourite” Expands

  After two weeks of sloth, Hollywood started rolling out its pre-holiday product.  The weekend’s easy winner will be SPIDER-MAN: INTO THE SPIDER-VERSE (Sony Animation/Columbia/Sony), which had a $12.6M Friday accor...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.12.2020

  OPENINGS:  The release strategy for 1917 (Universal) has gone just about perfectly, culminating in a $36.5M wide opening weekend that was significantly ahead of industry expectations.  Universal screened the film to cr...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.20.2019

  OPENINGS:  Despite a holiday opening and a much higher (and more costly) level of hype, GLASS (Blinding Edge/Blumhouse/Buena Vista Intl/Universal) barely squeezed past Split over the 3-day weekend, $40.6M vs. $40M.  Ev...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.21.2018

  OPENINGS:  HALLOWEEN (Blumhouse/Miramax/Universal) was front-loaded, with a Saturday drop that hit 18%, but that only prevented it from setting records, not from being a giant hit at $77.5M for the weekend.  That insta...
by Mitch Salem
 
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