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THE SKED: Wednesday Ratings – Network Scorecard – 10/5/11

> The bell tolled for another failed new series last night, which was otherwise fairly stable. ABC:  If SUBURGATORY can hold its rating around last night’s 3 for another week, it should be a strong candidate for an e...
by Mitch Salem
 
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The Sked

THE SKED: “Free Agents” At Liberty

> After another awful 1.0 rating last night, NBC did what it had to do and put on the executioner’s hood for FREE AGENTS.  Early indications are that in the short-term, the network may fill the slot with reruns of WH...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS October 4

>Wednesday ratings are settling into predictable patterns for the most part, and Suburgatory on ABC had a decent second week.  FOX’s The X-Factor seems to settling around a high-3 or 4 rating. ABC’s Suburgatory...
by Mitch Metcalf
 
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THE SKED: Week 2 + 1 – NBC Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 9/28/11

> Everyone was down, as the new season started to settle in on itself–but some were down more than others. ABC:  MODERN FAMILY is doing quite spectacularly, more than 20% above last season’s average.  The ...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 9/21/11

> On the night that two of the Fall’s most-hyped new arrivals made their debuts, the clear winner was a returning hit. ABC:  When their horse has the lead, horse-racing fans will sometimes yell out “Wire!”...
by Mitch Salem
 
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THE SKED: WEDNESDAY Ratings September 21

> Two massively-promoted programs premiered last night, both to strong but not groundbreaking ratings.  FOX’s The X Factor opened to a 4.2 Adult 18-49 rating (4.0 in the first hour and 4.4 at 9 pm).  This is abo...
by Mitch Metcalf
 
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THE SKED’S PILOT + 1 REVIEW: Free Agents”

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may hav...
by Mitch Salem
 
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THE SKED: WEDNESDAY — Early Results

> Facing the finale of America’s Got Talent (a 3.3 demo rating from 8:00-9:30), Survivor premiered at a 3.3 or 3.4 (depending on rounding) last night, slightly below our Fall forecast for the granddaddy of all reality sho...
by Mitch Salem
 
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THE SKED: Broadcast Network On-Air Promotion July 20

>Last night we had our first look at CBS’s current promotional priorities in the one-hour Big Brother at 8:00 pm.  With a fairly light on-air promo load, dramas got the lion’s share of time: Unforgettable (one ...
by Mitch Salem
 
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The Sked

THE SKED: Broadcast Network On-Air Promotion

>Last night in the hit summer shows (NBC’s America’s Got Talent and FOX’s Hell’s Kitchen), we took a look at the priorities for new fall series promotion.  The big winners on NBC were the comedies W...
by Mitch Salem
 
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THE SKED: NBC UPDATE

> Bringing up the rear (too easy), NBC today joined CBS, ABC, FOX and The CW in announcing its Fall schedule premiere dates.  As with the other networks, the bulk of NBC’s shows will begin the week of Sept. 19-25, wi...
by Mitch Salem
 
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THE SKED PILOT REPORT: NBC’s “Free Agents”

>Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sho...
by Mitch Salem
 
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