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THE SKED’S WEDNESDAY NETWORK SCORECARD – 5/9/12

      Sometimes a win can also be a disappointment. FOX:  AMERICAN IDOL was the highest rated show on the air last night, and gave FOX the nightly win.  But… its 4.4 was a series Wednesday low, down 0.3 f...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 5/2/12

> The lows keep coming. ABC:  MODERN FAMILY, THE MIDDLE, SUBURGATORY and REVENGE all set or tied season lows last night, and the only reason DON’T TRUST THE B— IN APT 23 didn’t was because it had aired th...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS May 2

>American Idol kept FOX on top in the first Wednesday of the May Sweep, despite continued declines from last year.  CBS and ABC trail with fairly respectable nights (CBS down a couple of tenths from last year and ABC up th...
by Mitch Metcalf
 
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The Sked

The Sked: MAY SWEEP UPDATE (through 4 nights)

>With four nights of the May Sweep in (Thursday’s official ratings and Friday-Sunday’s fast national ratings), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 4/18/12

> Viewers didn’t flee from The B—. ABC:  DON’T TRUST THE B— IN APT 23 held almost the same proportion of the MODERN FAMILY audience as it did with last week’s premiere (and a slightly higher p...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS April 18

>Don’t Trust the B- in Apt 23 had an okay second outing last night, while Revenge returned acceptably at best.  American Idol dropped again this week (after a brief bout of stability last Wednesday), but Idol remains...
by Mitch Metcalf
 
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The Sked

The Sked: PROMO WATCH — Starting to Prepare for the Summer

>The most recent Promo Watch numbers are based on prime time broadcast network programming between April 10 and April 16, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS April 11

>American Idol finally stopped falling and might even be up from last week when the official nationals adjustment are in later today.  Don’t Trust the B- in Apt 23 premiered to okay ratings on ABC, while NBC tried an...
by Mitch Metcalf
 
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THE SKED’S 2012/13 FIRST CUT: ABC Needs & Possibilities

> With the television season at Upfronts minus about 6 weeks, Mitch Metcalf, veteran programming executive Ted Frank and I are continuing our survey of the issues each network may and should be thinking about while strategizing...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 3/28/12

> NBC’s sitcoms don’t get a fond farewell. NBC:  How bad was the network’s night?  Its highest rating was a 1.5 for the season finale of WHITNEY.  About the best you could say about that number ...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS March 14

>Original episodes graced the schedules of CBS and ABC Wednesday night, bringing ABC back above a 2 rating for the night and CBS close to a 3 rating.  American Idol suffered a bit, down four tenths of a rating point with A...
by Mitch Metcalf
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 2/29/12

> February Sweeps go out not with a bang, but with the other thing. ABC:  The first “midseason arc” episode of REVENGE looked almost exactly like all the other episodes, so it was fitting that the rating stayed...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS February 29

>American Idol edged down again this week, but the rate of decline is slowing.  The Wednesday edition appears to be locking in on a 5 rating or just below.  Meanwhile, ABC bounced back from last week and is approachin...
by Mitch Metcalf
 
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The Sked

The Sked: PROGRAM FORMATS — How Many Commercials Can Be Crammed In?

>A friend of the site provided an interesting piece of television history, the original program format NBC issued to production company Witt-Thomas-Harris for a pilot tentatively titled Miami Nice.  Of course, the pilot ul...
by Mitch Metcalf
 
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Articles

THE SKED’S WEDNESDAY NETWORK SCORECARD- 2/22/12

> At FOX, perhaps the most terrifying 7 words in the English language:  AMERICAN IDOL May Not Have Hit Bottom. FOX:  Despite no special competition on any other network, Idol‘s 5.1 was down a full ratings point ...
by Mitch Salem
 
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