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HOLIDAY BOXOFFICE: Wednesday Numbers – 12/29/11

> The boxoffice did more or less what it was supposed to on Wednesday, drifting down 5-10% from Tuesday.  Thursday should be fairly steady, then business should have a bit of a roller-coaster ride:  an increase on Fri...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: WEEKEND STUDIO SCORECARD – 1/1/12

> With one startling exception and a couple of smaller ones, the holiday crop of movies declined on Saturday and are expected to recover on New Year’s Day. PARAMOUNT:  MISSION: IMPOSSIBLE – GHOST PROTOCOL went ...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Friday Studio Scorecard – 12/23/11

> Anyone who thinks the boxoffice isn’t in a slump needs a new prescription for bifocals. Note:  since December 24 is a traditionally deadly day at the boxoffice (closed theatres, family plans)  that would make ...
by Mitch Salem
 
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THE BIJOU’S FRIDAY STUDIO SCORECARD – 12/16/11

> The last 2 weeks of the year will almost certainly bring better news for Hollywood, for reasons of tonnage alone:  there are 6 wide openings to come next week, compared to only 3 in the final weeks of 2010.  But for...
by Mitch Salem
 
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WEEKEND BOXOFFICE: STUDIO SCORECARD – 1/9/12

> Live by Cinemascore, die by Cinemascore. THE DEVIL INSIDE:  The most hilarious studio event of the last 24 hours has been Paramount‘s frantic attempt to argue that an “F” Cinemascore for THE DEVIL INSID...
by Mitch Salem
 
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WEEKEND BOXOFFICE: STUDIO SCORECARD – 1/15/12

> Due to the Martin Luther King holiday on Monday, all studios are estimating low Sunday drops, although some are projecting more aggressively than others. UNIVERSAL:  CONTRABAND held almost even on Saturday, which is good...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Updated Wednesday Numbers

> UPDATE:  More detailed numbers are proving even better for MI4, which reportedly made $6.6M on Wednesday.  The action sequel is close to a $2K average at 3400 theatres, and looks like the hit of the season with $25M...
by Mitch Salem
 
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