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THE BIJOU WEEKEND BOXOFFICE FOOTNOTES – 11/13/11

> IMMORTALS is claiming the same drop for Sunday as it had on Saturday, so that total may come down in actuals.  Even so, as long as the final amount is over $30M (which it certainly should be), that’s a win for Rela...
by Mitch Salem
 
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THE BIJOU: Weekend Boxoffice Footnotes – 11/6/11

> The tiny 3% drop in PUSS IN BOOTS‘ second weekend is truly remarkable, and could well lead to studios adopting DreamWorks’ strategy in the future of opening an animated movie on Halloween weekend and then having a...
by Mitch Salem
 
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THE BIJOU: Weekend Boxoffice Footnotes & Early International Numbers – 10/31/11

> DreamWorks Animation can blame the weather for diminishing its PUSS IN BOOTS number–although there seemed to be little effect on the weekend’s other openings–but $34M is awfully low for a major animated rele...
by Mitch Salem
 
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THE BIJOU: Friday Boxoffice Footnotes – 10/28/11

> PUSS IN BOOTS will have 3 weeks in theatres without serious competition for its target audience (until Happy Feet 2 opens on November 18), which is why DreamWorks moved the opening back a week.  The picture can use the h...
by Mitch Salem
 
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THE BIJOU: Weekend Boxoffice Footnotes – 10/23/11

> The Saturday drop for PARANORMAL ACTIVITY 3 turned out to be very much in line with Paranormal 2‘s.  Paramount is estimating a better Sunday hold than the second installment had; if the result is instead the same a...
by Mitch Salem
 
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THE BIJOU: Boxoffice Footnotes – 10/21/11

> PARANORMAL ACTIVITY 3 continues Paramount’s license to print money–it’ll soon be in profit even with worldwide marketing costs calculated in.  Yesterday will probably prove to be by far the biggest day ...
by Mitch Salem
 
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THE BIJOU: Boxoffice Footnotes – 10/16/11

> It’s always to the advantage of the new opening to own first place at the boxoffice, so if Paramount thought FOOTLOOSE could pull it out over REAL STEEL, they would have staked their claim today.  (Both pictures ar...
by Mitch Salem
 
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THE BIJOU: Friday Boxoffice Footnotes – 10/14/11

> FOOTLOOSE has the advantage of facing no new direct competition on Friday.  That, along with what should be fairly good word of mouth, could give it some legs in the marketplace.  THE THING, on the other hand, had a...
by Mitch Salem
 
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