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Behind the US/Worldwide Weekend Box Office – 5.8.2022

  OPENINGS:  After an interruption for The Batman, the MCU resumed its place at the top of popular culture with the arrival of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS (Marvel/Disney), which launched within the industr...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.2.2022

  OPENINGS:  With the latest MCU extravaganza waiting in the wings, Hollywood studios kept their wares out of the market, and the only arrival was the latest Liam Neeson vehicle (incredibly, he’s had 6 films in rele...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.24.2022

  OPENINGS:  THE BAD GUYS (DreamWorks Animation/Universal) had a solid $24M start, above (low) projections.  It’s unclear whether the release for the film will fall under the normal Universal non-blockbuster 17-day...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.22.2022

  OPENINGS:  Considering that DOWNTON ABBEY: A NEW AGE (Focus/Universal) is something like a fresh MCU chapter for the older female audience, the fact that the sequel opened at $16M despite solid reviews–a painful 4...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.15.2022

  OPENINGS:  No one, including its studio, expected much from the remake of FIRESTARTER (Blumhouse/Universal, also on Peacock), and it delivered a weak $3.8M that suggests an eventual $10M US total.  Economics become mur...
by Mitch Salem
 
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