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Behind the US/Worldwide Weekend Box Office – 9/14/14

  OPENINGS:  NO GOOD DEED (Screen Gems/Sony) hit in a big way with an unexpected $24.5M start.  That’s not quite the equal of 2009’s Obsessed ($28.6M), but it’s close enough.  And while Obsessed had to...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8/17/14

  OPENINGS:  On an unspectacular weekend, LET’S BE COPS (20th) was able to top the new arrivals with $17.7M (and $26.1M since its opening on Wednesday).  It should get to $40M in the US, and with a reported product...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6/22/14

  OPENINGS:  The round-number $30M weekend estimate for THINK LIKE A MAN TOO (Screen Gems/Sony) may not last past tomorrow’s final numbers, but even if it stays at that total, it’s $3.6M below the opening we...
by Mitch Salem
 
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Behind the Worldwide Box Office – 5/11/14

  Note:  Most of the studios are pinning extremely aggressive Sunday estimates on the hope that their movie will be a popular Mothers Day destination, so look for a potentially larger than usual set of adjustments in fina...
by Mitch Salem
 
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Behind the Weekend Box Office – 4/27/14

  OPENINGS:  THE AMAZING SPIDER-MAN 2 (Sony) is still several days from its US opening, but the superhero spectacle already has $132M in the bank after a $67.2M 2d weekend in 42 international territories–which don&#...
by Mitch Salem
 
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Behind the Weekend Box Office – 4/20/14

  OPENINGS:  THE AMAZING SPIDER-MAN 2 (Sony) won’t arrive in the US for almost 2 weeks, and so far it’s in only 14 international markets–and it was still the biggest story of the weekend, pulling in $47M...
by Mitch Salem
 
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Behind the Weekend Box Office – 4/6/14

  Marvel brings summer ticket sales to April. OPENINGS:  The record-breaking $96.2M US opening weekend for CAPTAIN AMERICA: THE WINTER SOLDIER (Disney), the highest ever in April (it may come down $1M or so tomorrow thank...
by Mitch Salem
 
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Behind the Weekend Box Office – 3/30/14

  This weekend was fine… but just wait till next week. OPENINGS:  Polarizing, controversial, dark, revisionist, divisive–and a hit.  NOAH (Paramount/Regency) took in $44M in the US this weekend after a 16% Sa...
by Mitch Salem
 
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BEHIND THE WEEKEND BOX OFFICE – 3/2/14

  OPENINGS:  NON-STOP (Universal) had a very solid Saturday, rising 22% from Friday, and even though Oscar Sunday may push it below the $30M weekend it’s currently projecting, it should comfortably take the weekend....
by Mitch Salem
 
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Behind the Weekend Box Office – 2/16/14

  OPENINGS:  Saturday wasn’t pretty for ABOUT LAST NIGHT (Screen Gems/Sony), which tumbled 38% on the day after Valentine’s Day to $8.1M, and is now projecting $27M for the 3-day weekend ($30M or so with the h...
by Mitch Salem
 
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Behind the Weekend Box Office – 2/9/14

  OPENINGS:  After Cloudy With a Chance of Meatballs, 21 Jump Street, and now THE LEGO MOVIE (Warners), writer/directors Phil Lord and Christopher Miller will be able to do just about anything they want:  all 3 of their ...
by Mitch Salem
 
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Behind the Weekend Box Office – 1/19/14

  OPENINGS:  After a 15% Saturday bump to $16.7M, RIDE ALONG (Universal) seems assured of beating Cloverfield‘s $46.1M record for the 4-day Martin Luther King Day weekend (Ride Along is reporting $41.2M for Fri-Sun,...
by Mitch Salem
 
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Behind the Weekend Box Office – 1/12/14

  OPENINGS:  A bit surprisingly, LONE SURVIVOR (Universal) had no Saturday bump to speak of (under 1%), giving it a more frontloaded weekend than a movie appealing to an older audience (which tends not to run out on openi...
by Mitch Salem
 
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BEHIND THE WEEKEND BOX OFFICE – 1/5/13

  OPENINGS:  PARANORMAL ACTIVITY: THE MARKED ONES (Paramount), with its $18.2M weekend, made less at 2867 theatres than the first Paranormal made at 760, a little more than 4 years ago.  It was also well below the $29M w...
by Mitch Salem
 
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BEHIND THE WEEKEND BOX OFFICE – 12/29/13

  Truth be told, “weekend” box office doesn’t mean much in a week where Friday/Saturday/Sunday are no stronger than the weekdays that surround them, and virtually all the openings took place on Wednesday....
by Mitch Salem
 
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