The NCAA men’s basketball championship tournament rolled on Sunday with two games to select the last Final Four spots.  The two games averaged 19% higher household ratings than last year in the 56 local markets measured by Nielsen (covering 70% of the country).  The second game at 5:00 Sunday almost hit the magic 10.0 rating […]

        NETWORK FINALS:  CASTAWAYS and the NBC Fall Preview promo special lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s MAYANS MC fell 0.27 from last week’s huge premiere, but at 0.78 it was still the Tuesday cable leader.  On USA, […]

  A crossover helped re-launch the ABC line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  None of the night’s newcomers are thriving. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  There were no changes from this morning’s preliminary numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s CURSE OF OAK ISLAND led Tuesday cable, up 0.08 from last week to 0.85, with lead-out TIME MACHINE at 0.43.  On USA, WWE SMACKDOWN gained […]

  As we’ve noted before, we’ll mostly be taking a break from reporting Friday ratings until the fall season begins, but this past Friday had an arrival worth making an exception:  the premiere of Cinemax’s THE KNICK.  That show, despite the participation of director Steven Soderbergh and star Clive Owen, was designed more to draw prestige […]

        NETWORK FINALS:  AMERICA’S GOT TALENT and BACHELOR IN PARADISE gained 0.1 in final numbers, while the BLESS THIS MESS rerun lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, up 0.06 to 0.63, with MIZ & MRS […]

  Some strong numbers, but network erosion continued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]