DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

NBC began the second half of its season, but the story was still football. FOX:  The overrun from the Seattle/Washington NFL WILD CARD GAME coverage, which was cunningly pushed even farther into primetime by FOX with the postgame show extended to around 8:03PM, gave Rupert Murdoch’s troops the night.  The overrun itself had a massive […]

The Tuesday sitcom picture has changed. FOX:  It wasn’t so long ago, back in the days when The Voice was still leading off the night for NBC, that New Girl struggled mightily just to keep up with Go On.  Last night’s major-event episode, though, more than doubled Go On‘s number, with a robust 2.5 (up […]

Here are the weekend sports ratings for Saturday and Sunday December 10-11, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, December 12-13, […]

  Viewership for the Season 3 finale of DOWNTON ABBEY wasn’t hurt at all (and may have been helped a bit) by the fact that its “surprise” death had been out there in the internet ether since the show aired in the UK last December.  The finale had a 5.2 household rating and an estimated […]

  NBC is having an abysmal season, and here’s the thing:  it’s actually worse than it looks.  How is that even possible? you ask.  Right now, Mitch Metcalf’s estimate is that by the end of the season, NBC’s primetime average will be 2.07, putting it ahead of only ABC and its 1.86.  But he also […]

NBC hopes last night’s Revolution rating was an April Fool’s joke. Last night’s ratings compared to the comparable night last year, in this case March 26 instead of April 2 because the NCAA Champsionship was played in early April last year. NBC:  REVOLUTION fell to a series low 2.3 last night, down 0.3 from last […]

Here are the weekend sports ratings for Saturday and Sunday January 21-22, 2017.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, January 23-24, […]