NETWORK FINALS:  THIS IS US and NCIS each gained 0.1 in final numbers.           Broadcast Official Nationals Program Ratings Chart         CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND rose 0.05 to 0.79, and LOST GOLD OF WORLD WAR II was also up 0.05 to 0.38.  […]

NETWORK UPDATE:  A very strong night for CBS.  The NCAA TOURNAMENT overrun adjusted up by 0.1 to 4.8, and then 60 MINUTES went up 0.3 to 2.8.  THE GOOD WIFE was up 0.1 to 1.8, and since THE AMAZING RACE stayed even in the previous hour, the GOOD WIFE bump can’t be attributed to the […]

        NETWORK FINALS:  The unimpressive start for RISE got worse, as it fell 0.1 in final numbers.  (FOR THE PEOPLE stayed as is.)  There were 0.1 bumps for THE VOICE, THIS IS US, the 9:30PM BLACKISH, and NCIS.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  […]

  Amazingly, the phenomenon that is DUCK DYNASTY may still not have peaked.  Last night’s Season 4 premiere on A&E hit a new high, with 11.8M viewers (more than 2M more than April’s Season 3 finale), and an 18-49 number that should translate into a 5.0-5.1 rating (almost a full point above April’s 4.3).  That’s […]

        NETWORK FINALS:  TAKEN, which doesn’t have much room to spare, fell 0.1 to 1.2 in final numbers (the less-rounded number was 1.21, so it wasn’t all that close).  The rerun of KEVIN CAN WAIT gained 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS: […]

On a night of reruns, no one sought out the original programming either. FOX:  Remember when the knock on X-Factor was “well, it’s no AMERICAN IDOL“?  The distance is narrowing:  last night’s 3.6 for Idol matched the X-Factor season high, and wasn’t that far over X-Factor‘s 3.0 fall average.  It was also a scary 1.8 […]

  Many returnees. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  Viewers really wanted to see the Mother‘s side of the story. CBS:  The 200th episode of HOW I MET YOUR MOTHER, told from the Mother character’s point of view, leaped 0.7 to a season high 3.8, and seemed to perk up the network’s entire line-up.  (CBS is so going to miss Mother next fall.) […]