ABC’s NBA game easily carried primetime.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
ABC: The primetime Lakers vs. Mavericks NBA game (shared with ESPN) had a preliminary 1.1 on the network, followed by a BLACK-ISH rerun at 0.7.
CBS: Reruns at 0.3 across the board.
NBC: A run of the original animated HOW THE GRINCH STOLE CHRISTMAS was at 0.4, followed by the live-action version at 0.5.
FOX: Technically WWE SMACKDOWN had a 0.2 rise to 0.8 (compared to its last broadcast episode 2 weeks ago), but that was attributable to its NFL lead-in and we’ll see if it holds in finals.
CW: The finale of CHRISTMAS CAROLER CHALLENGE was steady at 0.1.
Today, NFL network airs a pair of games, sandwiching a new TV milestone: a regular season game shown exclusively via the Amazon Prime streaming service. On Sunday, FOX follows its national late-afternoon NFL game with the premiere of its spin-off THE MASKED DANCER.
Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Accurate program ratings will be available Monday afternoon with the broadcast finals.
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