The AMERICAN MUSIC AWARDS were a bit less melodic this year.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings anslysis and comparisons follow the chart.
ABC: At 3.5, the AMERICAN MUSIC AWARDS were down 0.3 from last year’s edition. The night started with AMERICA’S FUNNIEST HOME VIDEOS, up 0.2 to 1.1.
NBC: Whether because of the ABC competition or a less appealing game, SUNDAY NIGHT FOOTBALL’s 5.6 was down 0.9 from last week’s early number (which was itself down 1.1 from the preliminary rating from 2 weeks ago).
CBS: Without the late national NFL game as lead-in, 60 MINUTES dropped by more than half to 1.5. MADAM SECRETARY lost 0.3 to 1.1, THE GOOD WIFE fell 0.2 to 0.9, and CSI: CYBER (which barely aired in primetime in most of the country last week) slipped 0.1 to 0.9.
FOX: The NFL did its magic at FOX, where THE SIMPSONS (which aired a rerun last week) was up 0.8 from 2 weeks ago. BROOKLYN NINE-NINE gained 0.4 to 1.7, FAMILY GUY was up 0.2 to 1.6, and THE LAST MAN ON EARTH ticked up to 1.3.
Fresh episodes from all the networks tonight.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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