OPENINGS:  THE MARKSMAN (Open Road) allows Liam Neeson to lay claim to being the most prolific movie star of the pandemic, following on the releases of Honest Thief and the smaller-scale Made In Italy.  Despite a holiday weekend opening, Marksman‘s 3-day $3.2M start is below the $4.1M for Honest Thief, with a 4-day total […]

  OPENINGS:  A variety of studios threw product at the Labor Day weekend wall.  None of them broke through, but REAGAN (ShowbizDirect) zeroed in on its target audience–reportedly nearly 2/3 of the audience was over 55 years old, and 3/4 were white–for $7.4M over the 3-day weekend ($9.2M with Monday).  Although films appealing to older […]

  ALADDIN (Disney) marked a rebound from the opening day of Dumbo, with preliminary numbers at Deadline projecting $30.8M on Friday (including $7M from Thursday afternoon/evening), compared to $15.3M for Dumbo.  The Memorial Day holiday will provide an extra boost, so the 3-day weekend should be around $86M, with $106M by Monday.  Aladdin wasn’t cheap, […]

  OPENINGS:  For ROGUE ONE (Lucasfilm/Disney), massive success was taken for granted, and the question was how big a standalone spin-off entry in the Star Wars canon could be.  The answer is pretty damn big:  its $155M US opening weekend is the 12th highest ever, and #3 for the year (behind $179.1M for Captain America: […]

  OPENINGS:  Under the current circumstances, the 5-day $17M opening ($9.7M Friday-Sunday) for THE CROODS: A NEW AGE (DreamWorks Animation/Universal) counts as a win, with comparisons to the original Croods or any other Thanksgiving release fairly pointless.  The film also earned $19.2M in China and $1.6M in 6 smaller international markets.  New Age reportedly had […]

There was enough product at the multiplexes to make for a solid Thanksgiving weekend total, but holiday fireworks were absent. OPENINGS:  THE GOOD DINOSAUR (Pixar/Disney) had a $39.2M weekend ($55.6M since its Wednesday opening), putting it behind Frozen ($67.4M), Toy Story 2 ($57.4M) and Tangled ($48.8M) among Thanksgiving openings.  It continues to run closest to […]

  OPENINGS:  The Good Friday/Easter weekend was solid for the most part, but it lacked a major holiday opening because Avengers: Endgame is just a few days away and set to engulf box offices worldwide.  Instead, the studios offered films aimed at niches or short runs.  They were led by THE CURSE OF LA LLORONA […]

  The answer to yesterday’s box office question–would THE HOBBIT: THE BATTLE OF THE FIVE ARMIES (New Line/MGM/Warners) look more like The Lord of the Rings: Return of the King or Twilight: Eclipse along the course of its 5-day weekend opening–it leaning toward the vampires, which is not good news for Middle-Earth.  On its 2d full day […]