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Behind the US/Worldwide Weekend Box Office – 5.2.2022

Posted May 1, 2022 by Mitch Salem

  OPENINGS:  With the latest MCU extravaganza waiting in the wings, Hollywood studios kept their wares out of the market, and the only arrival was the latest Liam Neeson vehicle (incredibly, he’s had 6 films in release since Covid hit), this one entitled MEMORY (Open Road).  It launched with $3.1M, very similar to February’s Blacklight, […]

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Behind the US/Worldwide Weekend Box Office – 4.24.2022

Posted April 24, 2022 by Mitch Salem

  OPENINGS:  THE BAD GUYS (DreamWorks Animation/Universal) had a solid $24M start, above (low) projections.  It’s unclear whether the release for the film will fall under the normal Universal non-blockbuster 17-day exclusive theatrical policy, or if Bad Guys will fully be able to take advantage of the lack of family movies in the market until […]

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Behind the US/Worldwide Weekend Box Office – 4.10.2022

Posted April 10, 2022 by Mitch Salem

  OPENINGS:  The first Sonic the Hedgehog had the final pre-pandemic smash opening in 2020 before theaters started to close, with $58M for its 3-day weekend ($70M for the full Presidents Day holiday).  Now SONIC THE HEDGEHOG 2 (Paramount) has gotten off to an even bigger start with $71M for 3 days.  Although the success […]

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Behind the US/Worldwide Weekend Box Office – 4.3.2022

Posted April 3, 2022 by Mitch Salem

  OPENINGS:  The MCU-adjacent MORBIUS (Marvel/Columbia/Sony) was unable to pull off Venom‘s feat of opening big despite lousy reviews.  Its $39.1M weekend was less than half of Venom‘s $80.3M, and negative word of mouth was evident in the 24% Friday-to-Saturday drop.  It’s never a good sign when the best spin a studio can put on […]

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Behind the US/Worldwide Weekend Box Office – 3.27.2022

Posted March 27, 2022 by Mitch Salem

  OPENINGS:  THE LOST CITY (Paramount) opened at the high end of expectations at $31M, a particularly solid result these days for a movie that skews both female and older (the latter crowd evident in the 2% Friday-to-Saturday rise).  Lost City faces little challenge in its target demo for the next month, so it could […]

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Behind the US/Worldwide Weekend Box Office – 3.20.2022

Posted March 20, 2022 by Mitch Salem

  OPENINGS:  There’s some inconsistency in the way the weekend numbers for JUJUTSU KEISEN 0 (Crunchyroll) are being reported, with some outlets using the $17.7M figure that includes pre-Friday shows, and others using the $14.8M that begins the count on Friday itself.  For better or worse, the convention these days is to roll what are […]

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Behind the US/Worldwide Weekend Box Office – 3.13.2022

Posted March 13, 2022 by Mitch Salem

  OPENINGS:  Despite being limited to 2 Saturday shows at 803 theaters, the (tape-delayed) live concert movie BTS: PERMISSION TO DANCE (Trafalgar) earned $6.8M at the US box office.  Even with an average $35 ticket price, that’s an impressive achievement, and the international result was even more remarkable at $25.8M.  This was the highest-grossing movie […]

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Behind the US/Worldwide Weekend Box Office – 3.6.2022

Posted March 6, 2022 by Mitch Salem

  OPENINGS:  THE BATMAN (DC/Warners) was the first event movie to open in 3 months, and the market responded with a $128.5M weekend, the 2nd-highest of the pandemic era (although not close to Spider-Man: No Way Home‘s $260.1M start).  About $4M of that number is attributable to AMC’s new “variable pricing” policy, hiking the ticket […]

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