The Super Bowl will take a chunk out of everyone today, the only Sunday that plays like a Monday with 60-70% drops from Saturday across the board.  That’s why the studios, for the most part, stay away. OPENINGS:  Given that fact, WARM BODIES (Summit/Lionsgate) did fairly well with a $20M weekend (that includes $500K […]

>Accurate theater counts are in, and we have adjusted the per theater averages, as well as updated critical sentiment as we head into the very slow Labor Day weekend. Apollo 18 opens today at 3,328 theaters, and we expect a low $4,000 average per theater this weekend (Friday-Sunday only, as we always do).  We have […]

Weekend #17 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND April 22-24, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection The Huntsman: Winter’s War Uni PG13 19% 24.0 64 195 259 Note: Although critic reviews are not related to the […]

  OPENINGS:  ALIEN: ROMULUS (20th/Disney) became the latest franchise product to hit big this summer, arriving at the high end of expectations with $41.5M.  That was higher than 2017’s Alien: Covenant ($36.2M), although below 2012’s Prometheus ($51.1M).  The film was also solid overseas, with a $66.7M start sparked by $25.7M from China.  Romulus was budgeted […]

  This was never going to be much of a box office weekend, and the east coast snowstorms certainly won’t help.  According to preliminary numbers at Deadline, all 3 of the newcomers are closely packed with $3.5-4M Fridays and probable $9.5-11M weekends, so word of mouth could put any of them ahead. The early leader, […]

  OPENINGS:  The limits of the pandemic-era box office, not to mention the historically lowest-grossing holiday weekend of the year, were tossed aside by the super powers of the MCU, as SHANG-CHI AND THE LEGEND OF THE 10 RINGS (Marvel/Disney) obliterated the previous Labor Day weekend record ($26.4M/$30.6M for the 2007 edition of Halloween) with […]

  With shows that began at 8PM last night, THE HUNGER GAMES: CATCHING FIRE (Lionsgate) earned $25.3M, and as is often the case with initial numbers, they can be read in several ways.  On the one hand, the result is considerably higher than the $19.7M Thursday night gross for the first Hunger Games–but that was […]

  OPENINGS:  Despite the strong weekend, it’s a bit troubling that GROWN UPS 2 (Sony) fell 11% on Saturday (the original Grown Ups rose 2% on its 2d day), suggesting frontloading and less than great word of mouth.  That may place the studio’s estimated Sunday drop of 21% and $42.5M weekend total in doubt, but […]