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EARLY FRIDAY BOX OFFICE: “Beauty & The Beast” Sings, “Kong” Drops

Posted March 18, 2017 by Mitch Salem

  Even bigger than Gaston after five dozen eggs, BEAUTY AND THE BEAST (Disney) is coming in at the highest level of projections, and may be poised for the largest pre-May weekend in history.  Preliminary numbers at Deadline have opening day at $65.3M (including $16.3M from Thursday night), and while that’s below the $81.6M first day […]

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Behind the US/Worldwide Weekend Box Office – 3.12.2017

Posted March 12, 2017 by Mitch Salem

  OPENINGS:  KONG: SKULL ISLAND (Legendary/Tencent/Warners) is playing as a quasi-family movie, perhaps in response to the R-rated Logan and Get Out.  That gave it a much more muscular Saturday than similar big-budget monster movies, up 19% on Saturday where Godzilla fell 16% and Pacific Rim dropped 13%.  With that boost, Kong should hit its […]

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EARLY FRIDAY BOX OFFICE: “Kong: Skull Island” A Moderate Roar, “Logan” Drops, “Get Out” Holds

Posted March 11, 2017 by Mitch Salem

  KONG: SKULL ISLAND (Legendary/Tencent/Warners) had a $20M opening day according to preliminary numbers at Deadline (that’s at the high end of numbers reported elsewhere earlier in the day), including $3.7M from Thursday night.  Even if that number holds, it’s little more than half the $38.4M opening day for Godzilla 3 years ago.  Godzilla had […]

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Behind the US/Worldwide Weekend Box Office – 3.06.2017

Posted March 5, 2017 by Mitch Salem

  OPENINGS:  LOGAN (TSG/20th) was in full control of the weekend at $85.3M, and the most impressive part of that may be the 5% Saturday drop, an even better hold than Deadpool‘s 10% and the 12% for The Wolverine, let alone the 22% for the last X-Men movie.  That suggests excellent word of mouth, and although […]

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EARLY FRIDAY BOX OFFICE: “Logan” Huge, But “Get Out” Holds & “The Shack” Solid

Posted March 4, 2017 by Mitch Salem

  This weekend was expected to belong to LOGAN (TSG/20th), and the R-rated, critically acclaimed superhero drama is delivering in a big way.  Preliminary numbers at Deadline have opening day at $32M (including $8.5M from Thursday night), about 2/3 of Deadpool‘s first day, which was itself boosted by a 4-day holiday weekend.  Among R-rated action […]

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Behind the US/Worldwide Weekend Box Office – 2.26.17

Posted February 26, 2017 by Mitch Salem

  OPENINGS:  GET OUT (QC/Blumhouse/Universal) had a remarkable Saturday performance for a horror movie, rising 17% in a genre that usually drops sharply on its 2d day of release.  That’s better than the 13% bump for Day 2 of Split, and also better than the 14% increase for Insidious, one of the leggiest of recent horror […]

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EARLY FRIDAY BOX OFFICE: “Get Out” Slams Door on “LEGO Batman,” “Rock Dog” & “Collide”

Posted February 25, 2017 by Mitch Salem

  GET OUT (Blumhouse/Universal) is the latest hit from the prolific low-budget horror production company that still has Split in the market, off to a fast start according to preliminary numbers at Deadline with $10.5M on Friday (including $1.8M from Thursday night).  Unlike most titles in the genre, Get Out also boasts terrific reviews (an […]

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Behind the US/Worldwide Weekend Box Office – 2.19.17

Posted February 19, 2017 by Mitch Salem

  OPENINGS:  THE GREAT WALL (Legendary/Universal) scraped its way to $18.1M in the US, and should add another $3M or so on Monday.  The $50M it will hope to reach here will barely pay for its US marketing campaign, so the spectacle lives or dies overseas.  Right now it’s at $244.6M in the rest of […]

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