Snow White and the Huntsman opened solidly above expectations this past weekend, but the past week marks another down weekend overall for the Hollywood studios.  Too many other movies have failed to catch fire as The Avengers slowly winds down, and late June and early July will be critical if 2012 is going to get […]

  THE AVENGERS:  Worth A Ticket – A Fun Summer Movie, No More Or Less   It’s easy to forget that THE AVENGERS is, you know, a movie.  It’s perhaps the ultimate example of corporate intellectual property, bioengineered years in advance of its production by Marvel and that company’s recent owner Disney, like the spawn […]

  Will it really be that happy a Father’s Day?  Almost every movie in the market is estimating an unusually low Sunday drop because of the holiday, although the Father’s Day effect normally helps only all-family titles. OPENINGS:  It hardly matters whether ROCK OF AGES (Warners) and THAT’S MY BOY (Sony) hit their round-number $15.1M […]

The Dark Knight Rises cooled to $45.6 million Saturday, down 39% from $75.1 million late-Thursday/Friday.  (In 2008, The Dark Knight dropped 29% on Saturday from Thursday/Friday, $47.7 million from $67.2 million.)  The opening weekend is now looking like an unofficial $161 million.  This would be the #3 opening all-time (behind #1 Marvel’s The Avengers at […]

The 34th weekend of 2012 is looking like $77 million for the Top 12 films Friday-Sunday, down 12% from the average for this reliably disappointing weekend.  Returning films fill the top six slots in the weekend rankings, with only one film above a $10 million weekend (Expendables 2 with $12.7 million).         […]

Another strong weekend at the box office: this weekend is looking like it will be over 50% higher than comparable weekends in recent years (improving from the +18% weekend last week).      Taken 2 from 20th Century Fox opened with a very good $18.6 million Friday and is on pace for $50.0 million Friday-Sunday.   […]

Twilight Saga: Breaking Dawn Part 2 enters the worldwide chart with $200 million overseas to date.  Ultimately, we expect the overseas number to rise to about $425 million, putting the final Twilight on track for $710 million ( a touch ahead of New Moon as the highest Twilight worldwide gross).  For a complete track of worldwide/ domestic/ overseas […]

  A fairly sturdy set of Saturday numbers firmed up the weekend a bit, but the start of the holiday movie season is still just mediocre. OPENINGS:  JACK REACHER (Paramount) had a 13% Saturday bump and is predicting an 18% drop on Sunday, for a $15.6M weekend.  That tracks for a holiday period of about $50M, […]